Discussion – International ExpansionDiscussion – International Expansion

Feb 15, 2024

Discussion – International Expansion

Respond to the following in a minimum of 175 words: 

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  • Discuss the CAGE Distance Framework that firms should consider when choosing which foreign markets to enter. 
  • What conditions help managers determine which type of distance is most likely to affect the success of an international expansion?  and Provide an example.

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