Marketing Management – Group Marketing PlanMarketing Management – Group Marketing Plan

Feb 15, 2024

Subject Marketing Management    

Group Marketing Plan 

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Group discussion areas will be provided to facilitate interaction among group members. Along with their group, students will develop a marketing plan for a small business (either real or fictional). 

each group will submit a brief introduction (1-2 pages) for their chosen business for instructor approval. 

The introduction is worth 20 points. 

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